Month: September 2020

SAP Redesigns its Flagship Event For the Virtual World

Effect 2020 reinforces the notion of hybrid and multi-hub events—the MICE sector’s new norm. Effect 2020 is housed on a new interactive website, fusing education and entertainment. Going virtual is a buzzword that the MICE industry quickly caught on, thanks (but no thanks) to the Covid-19 pandemic. One company that has embraced this new norm […]

INVNT Named Agency of The Year – Global

INVNT received the prestigious Agency of the Year – Global award at the C&IT Awards 2020 on September 24, an accolade that recognises agencies’ outstanding achievements and creativity over the last 12 months to June 2020. View all of the winners here. The post INVNT Named Agency of The Year – Global appeared first on […]

Amp Spotlight: How COVID will affect agencies 2021 budgets

[INVNT GROUP] President & CEO, Scott Cullather contributes to an Ad Age article that looks at how agencies are planning for 2021. Community This year may have been defined by the new and novel crises afflicting the country, but it has also been a time of reckoning for an illness that has gone unchecked for far too […]

Ms. Opal Lee Is Heading to Washington For Juneteenth Petition Drop

Congress will receive over 1.54 million signatures of support on September 23 FORT WORTH, TX, Sept. 18, 2020 (GLOBE NEWSWIRE) — [INVNT GROUP], THE GLOBAL BRANDSTORY PROJECT announces on behalf of Ms. Opal Lee that the 93-year old activist from Fort Worth, Texas and ‘Grandmother of Juneteenth’ will deliver the 1.54 million signatures from her […]

How can we keep it real in a virtual environment?

By Adam Harriden, Executive Creative Director, [INVNT GROUP] APAC Here at INVNT, we shifted online quickly as COVID-19 became a reality – from virtual conference calls replacing face-to-face work meetings, to physical catch-ups with loved ones and friends transitioning to the laptop. It all happened fairly seamlessly to begin with, but screen fatigue is definitely […]

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